Are you thinking about setting up an import business but just don't know where to start? This comprehensive beginner’s guide will take you through everything you need to know about importing from China.
Since 2012, China has been the top trading country in the world and with consistent year-on-year growth, it shows no signs of slowing down anytime soon. So why is China such an attractive prospect for importers? Those who have brought in goods from China often cite cost, speed and efficiency of production. What’s more, the Chinese market boasts a staggering diversity of unique goods that you may struggle to find elsewhere.
In our latest infographic, we take you through some ways you can reduce cart abandonment on your ecommerce website. While brick and mortar stores don’t really have to deal with cart abandonment, it is one of the top issues for online retailers. Combatting your cart abandonment rate is an ongoing battle but a worthwhile one, as it is a highly effective way of boosting your conversion rate and profits.
What is an Abandoned Cart?
Cart abandonment refers to when an online shopper adds an item to their cart but doesn’t proceed to the checkout to complete their transaction.
What is A Cart Abandonment Rate?
An e-commerce website’s cart abandonment rate refers to the percentage of users who do not complete a transaction. This figure is calculated by dividing the total number of completed purchases by the total number of initiated transactions.